December 03, 2007
ProQuest Introduces Marketing Toolkit for Academic Libraries
Get the word out about your library's online resources to students, faculty and community members who use your library. BCR member academic libraries subscribing to ProQuest now have access to free marketing and support materials designed to increase awareness of their library.
This free resource includes how-to advice from library marketing expert, speaker and author, Beth Dempsey, with library best practices and print and marketing tools, including:
- How-to guide on Marketing Your Library's Online Resources
- Menu of database descriptions geared toward patrons
- Customizable press release, poster, flier and radio script
- Digital "commercial" that can be downloaded to your library's homepage
For more information, visit BCR's ProQuest Web page or contact Maura Dunn (mdunn@bcr.org).
